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About 6 years ago Pepsi (the owner of Lays) bought Smiths Chips because Australia was the only contry in the world where Pepsi didn't have the major snack-food market share.

I heard from a reliable source that at a conference last week the Pepsi reps from the Head Office in the US admitted defeat. Despite 5 years of zero advertising, Smiths Chips still outsell Frito-Lays chips by more than 2:1. The Frito-Lays brand in Aus is being discontinued and all the current Lays lines will be re-branded as Smiths Chips. This has only happened in Australia. Everywhere else a brand with no advertising fades into obsurity where it can be quietly retired.

Onya Smiths Chips! They really are the best.

Date: 15 Feb 2004 11:01 (UTC)
From: [identity profile] skipai.livejournal.com
Smiths? We get them here but they just not in the same league as Walkers which has basically got the whole UK monopoly on that sort of thing.

Re:

Date: 15 Feb 2004 11:20 (UTC)
From: [identity profile] dewhitton.livejournal.com
I'm certain the Smiths Chips you have aren't the same company as the ones here. I've tried them and was a little disappointed.

Re:

Date: 15 Feb 2004 12:56 (UTC)
From: [identity profile] skipai.livejournal.com
Batty, batty, batty......

Things are the same but are made quite differently around the world.

You know, different potatoes, etc than what they use over there.

Point to note.

Pepsi One in the states is the most vile, disgusting piece of liquidized sick you can gulp down.

Sorry, but PA water is the most disgusting thing ever.

Pepsi Max here (Pepsi One) which has different water supply is actually quite nice :)

It's all about where stuff is made really.

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